Every day, more than 968 million active users log on to Facebook alone…
Further, 78 percent of people say that a company’s social media posts impact their purchase decisions.
PPC is a model of internet marketing where you, the advertiser, pay a fee each time one of your ads are clicked. This type of marketing model enables us to target potential customers using a variety of demographics and/or geo-location.
Our team is ready to set up and manage your PPC campaign and tailor it to your market, budget and goals.
Wouldn’t you say it’s time to effectively promote your brand on social media?
Demographics vary widely depending on the platform – for instance, 77 percent of adult females are active on Facebook, while Twitter remains popular among young males living in urban environments.
No matter what audience you wish to target, Backlit Media can help you put together a comprehensive social media marketing plan to achieve your objectives.
In other words, choosing to promote your brand on social media is all about catering your message to a single individual that you are able to solve.
Most importantly, social media isn’t just for tech-savvy kids anymore – in fact, 49 percent of adults reporting using Instagram daily!
So whether your objective is to speak to professional women over 40 in Ottawa, or tradespeople of all genders in Edmonton, it is safe to say your best customers can be found online.
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